Thursday, 13 May 2021
Bloemfontein: STATE CRICKET UNION’s (FSCU) professional side KNIGHTS CRICKET have concluded agreements for official clothing sponsor and is proud to add CANTERBURRY to the dawn of the new orange machine era.
The Knights who pride themselves to be included as one of the super 8 teams with the Cricket South Africa’s new cricket restructuring, are proud to be ambassadors for an international brand that have been sponsoring high profile teams for more than a century and we hope to add memorable on-field experiences for the next three years.
“Canterbury as an International brand brings a lot of new ideas to our exciting new Team. We are happy to announce that with the input of all our loyal supporters through social media and surveys that 90% of our followers supported majority the mighty orange as our colour to do battle. They have also had input into the logos redesign and we feel extremely excited for the new year.” CEO of FSCU, Johan van Heerden commented.
“Today I am extremely proud to say we are partnering with a magnificent brand, CANTERBURY. A brand that has span over a period of 17 years and has been part of many teams around the world including that of the Black Caps in New-Zealand,” added Allan Donald, Head Coach of the FSCU professional side the Knights.
“We are extremely proud to join hands with them for the next 3-years. What was most exciting is that the fans was part of the logo and clothing designs, with the young and older generation seeing us play in orange again from October. We are very excited about the partnership with CANTERBURY and there is no doubt that they will provide us with top class outfits which players can feel extremely proud of.” concluded Donald.
“For us as Kingdom and Co, under our flagship brand Canterbury, it is a great honour to be the official kit sponsor of The Knights. We have strong roots in Bloemfontein as we also sponsor Grey College. We are excited about the opportunities around cricket, and we look forward to a long and fruitful relationship with the Knights.” said Corné Krige, Brand Director Kingdom and Co.
Du Toit Botes, CEO Kingdom and C: “ We see this partnership with The Knights as a significant first step for Canterbury South Africa to enter into the professional arena of cricket again. We take great learnings from Canterbury New Zealand, sponsors of ‘The Black Caps’ who played in the previous Cricket World Cup Final and look forward to reimagine with The Knights and bring back excitement to the world of Cricket.” said Du Toit Botes, CEO Kingdom and Co, in conclusion.
About the Company and sponsors
Kingdom and Co (Pty) Ltd was established as a brand development house which focuses on igniting sustainable and long-term momentum brands in South Africa and sub-Saharan markets.
Founded on family values, trust, honour, relationships, faith and unrivalled passion to not only succeed, but to be a business of significance, they are committed to providing their partners and customers with a turn key solution for the Southern African market, ensuring continuity of trust and supply.
They design, source, manufacture, market and distribute key international brands within our territories. Kingdom and Co proudly distribute the following sport’s brands: Canterbury, Mitre, NBA, MovePretty, Your Label, Unite4One and Naked Hockey.
Kingdom and Co’s vision is to be the industry’s leading sports apparel and sports goods supplier, fuelled by quality brands that will inspire, support and make a difference to one life at a time.